When you download a new app for work, how confident are you that it is the genuine version? A growing wave of cyber attacks means this question matters more than ever.
Cyber criminals are now creating convincing copies of popular apps. These include tools such as WhatsApp, Chrome, and even secure messaging platforms like Signal and Telegram. At first glance they look completely legitimate. Behind the scenes they contain malware that can monitor activity, steal data, or give attackers access to your device.
The role of SEO poisoning
The tactic that makes these fake apps so effective is known as SEO poisoning. Attackers use search engine optimisation techniques to push their fake websites to the top of search results. This means even careful users can end up on a malicious page simply by clicking what appears to be a trusted link.
Once on the fake site, downloading what looks like a normal installer can place hidden software on your device. This malware may record your keystrokes, track what you copy and paste, take screenshots, or attempt to bypass your security protection.
In some cases the fake installer also adds the real app alongside the malicious one. This makes the attack even harder to spot. People continue using the genuine app with no idea that another unsafe version is running in the background.
The risks for businesses
One download mistake by a team member can expose confidential information, disrupt communication channels, or open the door to further attacks across the business. Fake apps can be particularly damaging because they blend in so easily.
How to protect your organisation
There are several simple steps that can significantly reduce the risks:
• Only download apps from official app stores or from a company website that you have navigated to manually
• Encourage staff to double check web addresses for small spelling errors or unusual characters
• Keep security software updated so it can detect suspicious behaviour as early as possible.
• Utilise 365 products to help prevent users from being able to download fake apps
Most importantly, make awareness part of your security culture. Regular reminders in team meetings or internal emails help staff stay alert to threats like these. Consistent communication can prevent costly mistakes.
Fake apps are not disappearing any time soon. By staying vigilant and reinforcing good security habits, businesses can protect their people and their data more effectively.
If you want help reviewing your security, getting the right 365 products in place to prevent users from being able to download fake apps, or to discuss training for your team, our specialists are ready to support you.
